Making of the Roadmap

In the spring of 2009, Susan Danish, Executive Director of The Association of Junior Leagues International, Inc. made a call to Heather McLeod Grant of The Monitor Institute, a renowned think tank consultancy for the nonprofit sector.

Danish and the AJLI Board and Staff, over the course of several years of research and analysis, had discovered a troubling trend. Junior League membership, since peaking at just under 200,000 in the late 1990s, had been in gradual decline for more than a decade.

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Girl…How Things Have Changed!

Eleven decades ago, when Mary Harriman and her fellow Junior Leaguers wanted to communicate, they likely sent a telegram or picked up a telephone receiver and asked an operator to dial an alpha-numeric code — “Murray Hill 2977” was the code at the New York City office in 1914 — over a crackly line. That is, if they weren’t dispatching a manservant to hand-deliver a handwritten note on parchment sealed with wax.
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The Junior League: 100 Years of Volunteer Service, Chapter 1

Over the years, The Junior League has been the subject of two books definitely worth a read, The Junior League: 100 Years of Volunteer Service and The Volunteer Powerhouse.

Loaded with important history, profiles of inspiring women, and compelling coverage of significant accomplishments with great relevance to The Junior League of today (and an occasional bit of juicy trivia), the titles are increasingly tough to get your hands on, so we decided to serialize them, chapter by chapter, here on connected to make them more accessible to members.

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